Current and recent projects
Preparing a software company for 10x growth
Situation
A software company with a great product, struggling to grow revenues beyond an initial customer base and shift focus from product development to market development.
Approach
Defining and implementing a growth plan (Where to Play? How to Win?). And aligning the organisation to execute on the growth plan.
Attracting seed investment for an early-stage startup
Situation
The team struggled to articulate a strong business case to draw in the right investors.
Approach
Helped build a better understanding around the value proposition, product staging and value based pricing to strengthen the business case
Advised an AI Scaleup on implementing product management.
Situation
The organisation is transitioning to a next growth stage and is experiencing increasing difficulty in making balanced innovation investment decisions.
Approach
Provided a framework for implementing product management step by step to help deal with the increased complexity of the growing organisation at strategic, tactical and operational product level.
